Abstract:

Over the last several years, a great deal has changed in terms of the types of data available for analysis; the sources for such data, the ways in which researchers acquire and analyze it, the technologies used, the industry players, and the regulatory environment, to name a few.

In this webinar you will learn how to shape social intelligence through integration of unsolicited opinions ?  posts from social media in multiple languages annotated with brands, sentiment, emotions and topics ? with solicited opinion - surveys and focus groups where questions are asked.  A common theme will be the challenge of working with unstructured data, that is, text, images, audio, and video.