Making sound decisions

Date of publication: September 8, 2019

Abstract:

No More Sonic Trash! From phones to hospitals to cars, sound has the potential to vastly enhance our lives. Learn how to solve creative, human and business challenges with music and sound, from the de-facto thought leaders in sonic insight. 

  • PDF
  • This could also be of interest
Market research for petroleum products in the automotive field Authors: D. Leerentveld
Research and decision Authors: H. S. Rich, J. S. Smith
Measuring the impact of communication Authors: Ruth Ludwig
A new approach to the evaluation of advertising themes Authors: H. Emanuel, Leonardus Hendrik Klaassen, H. Theil
A new approach to the evaluation of advertising themes (French) Authors: H. Emanuel, Leonardus Hendrik Klaassen, H. Theil
Group discussion on "Advertising research: a special advertising programme directed to children" and "A new approach to the evaluation of advertising schemes" Authors: Enrico Zanelli, H. Emanuel, Horst Stern, Andrew S. C. Ehrenberg, Jan L. Wage, H. van Lange, Jan van Rees
Estimate of the future requirements of automobile tires Authors: Wander Meijer
Estimate of the future requirements of automobile tires (French) Authors: Wander Meijer
An approach to the assessment of press schedules Authors: R. C. Carpenter, E. A. Rawes
The use of retailer panel for test marketing Authors: Henry Nowik