Market research in times of crisis

Date of publication: April 30, 2020

Company: Forsta

Author: Holly Carter

Abstract:

There are many questions about the short and long term impact of COVID-19. The good news is Market Researchers are well-positioned to restore businesses' certainty.

During this presentation, Holly Carter, Director of Product Marketing at Confirmit will discuss:

-Pros and cons of conducting research now

-Collecting feedback despite social distancing rules

-Ways to encourage feedback via unsolicited channels

Holly Carter

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