Back

Real people don't live in corporate offices

Date of publication: December 12, 2018

Catalogue: ESOMAR Client Summit 2018- Autumn Edition

Author: Dan Wish

Abstract:

If you want to learn about the people who use or don't use your products, you need to Get Out Of The Office (GOOTO).

Dan Wish

Author

This is a long description of some author details.

This could also be of interest:

Research Papers

How people live in a network society

Catalogue: Seminar 1998: Competition And Innovation In The Telecommunications Industry

Authors: François-Rene Crocquet, Marc Carpentier

 

June 15, 1998

×

Citation

Crocquet and Carpentier (1998a, June 15). How people live in a network society. ANA - ESOMAR. Retrieved March 12, 2025, from


https://ana.esomar.org/documents/how-people-live-in-a-network-society


Research Papers

Selling Insight through Live Commerce in China

Catalogue: Congress 2023

Authors: Yingying Gu, Jennifer Liu

 

September 29, 2023

×

Citation

Gu and Liu (2023a, September 29). Selling Insight through Live Commerce in China. ANA - ESOMAR. Retrieved March 12, 2025, from


https://ana.esomar.org/documents/selling-insight-through-live-commerce-in-china


Research Papers

Research in changing corporate markets

Catalogue: Seminar 1988: Research For Financial Services

Author: Mervyn Flack

 

June 15, 1988

×

Citation

Flack, M. (1988a, June 15). Research in changing corporate markets. ANA - ESOMAR. Retrieved March 12, 2025, from


https://ana.esomar.org/documents/research-in-changing-corporate-markets


  • Video
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

Wish, D. (2018a, December 12). Real people don't live in corporate offices. ANA - ESOMAR. Retrieved March 12, 2025, from


https://ana.esomar.org/documents/research-in-changing-corporate-markets