Abstract:
Social and opinion research goes beyond the wants and needs of individuals and looks to quantify and understand societies at large. Sometimes this takes the form of political persuasion, others understanding the needs of the most disenfranchised in any society. This can be some of the most challenging and rewarding research done by the industry.
This could also be of interest:
Magazines
Research World (November-December 2010)
Catalogue: Research World 2010
Author: ESOMAR B.V.
 
December 15, 2010
Magazines
Research World (November/December 2011)
Catalogue: Research World 2011
Author: ESOMAR B.V.
 
December 15, 2011
Magazines
Research World (November-December 2013)
Catalogue: Research World 2013
Author: ESOMAR B.V.
 
December 15, 2013
