In a market of China's size and growth, segmentation is not only essential to the healthcare industry for understanding and strategy planning, but allows monitoring and measurement of the significant cultural and economic changes that are occurring in China and how they impact on the healthcare of different population segments. This paper provides the results from primary and desk research and identifies the implications for the industry in planning meaningful research.
Catalogue: Global Healthcare 2006
Author: Hongfei Zhang
February 6, 2006
- This could also be of interest