Standard demographic classification

Date of publication: September 1, 1997

Author: ESOMAR B.V.

Abstract:

The objective of this guideline is to aid researchers and research users in the field of international research. It endeavours to provide a pragmatic guide and advice to those wishing to apply the ESOMAR Social Grade in everyday research and forms a common source of reference for researchers not only in Europe but throughout the world.

ESOMAR B.V.

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