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Standing on the shoulders of giants

Date of publication: November 11, 2018

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)

Authors: Anna Marchuk, Stefan Biel

Abstract:

Recognizing innovation opportunities based on customer needs online is labor intensive, as user-generated content grows exponentially. Machine learning takes the insight process to a new level by utilizing machine's and human's individual strengths.

Anna Marchuk

Author

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Stefan Biel

Author

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Citation

Fazekas, D. (2016a, June 15). When will machines start winning?. ANA - ESOMAR. Retrieved March 21, 2023, from


https://ana.esomar.org/documents/when-will-machines-start-winning-


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Debaere, De Ruyck and Coussement (2017a, November 27). From hype to reality. ANA - ESOMAR. Retrieved March 21, 2023, from


https://ana.esomar.org/documents/from-hype-to-reality-9184


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Davidson and Hall (2017a, January 15). Digital forensics. ANA - ESOMAR. Retrieved March 21, 2023, from


https://ana.esomar.org/documents/digital-forensics


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Marchuk and Biel (2018a, November 11). Standing on the shoulders of giants. ANA - ESOMAR. Retrieved March 21, 2023, from


https://ana.esomar.org/documents/digital-forensics