Abstract:
This could also be of interest:
Research Papers
The end of fusion fear?
Catalogue: ESOMAR Congress 1990: Using Research For Marketing In The 90's
Author: Alfred E. Bronner
 
September 1, 1990
Research Papers
Playing to the end game
Catalogue: ESOMAR Conference on Financial Services 2005
Authors: Nayantara Chakravarthi, Vivek Bengani, Y.V.D.Y. Prasad
 
February 1, 2005
Research Papers
Means-end chains analysis online
Catalogue: ESOMAR Conference on Marketing 2004
Authors: Morten Schroder, Suzanne Beckmann
Company: Wilke Research
October 10, 2004
