Abstract:
This paper will use material from three studies to demonstrate that, even at low levels of participation, postal surveys can be used for rapid and reliable feedback.
Date of publication: June 15, 1984
Author: Allen Cooper
Abstract:
This paper will use material from three studies to demonstrate that, even at low levels of participation, postal surveys can be used for rapid and reliable feedback.
This is a long description of some author details.
Shankleman, E. (1962a, June 15). The use of postal surveys in the assessment of certain characteristics of non-consumer markets. ANA - ESOMAR. Retrieved April 25, 2024, from
Goldsmith, R. (1965a, June 15). The use of market research in international marketing management . ANA - ESOMAR. Retrieved April 25, 2024, from
https://ana.esomar.org/documents/the-use-of-market-research-in-international-marketing-management-
Karlsson, H. K. (1968a, June 15). Postal contact. ANA - ESOMAR. Retrieved April 25, 2024, from
https://ana.esomar.org/documents/postal-contact
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Cooper, A. (1984a, June 15). The use of postal questionnaire measures in international research. ANA - ESOMAR. Retrieved April 25, 2024, from
https://ana.esomar.org/documents/postal-contact