Abstract:
A sneak peeks of 'The world of of the buyer/user of insights' by Ray Poynter, ESOMAR Council Member.
This could also be of interest:
Research Papers
Creating desire - Helping the buyer to buy
Catalogue: ESOMAR Conference on Excellence in Consumer Insights 2004
Authors: Mark Rodgers, Mattias Ostlund
 
April 18, 2004
Research Papers
Gathering on-the-ground insights in the developing world
Catalogue: Congress 2014: What Inspires?
Authors: Max Richman, Matthieu Sauvage-Mar, Roxana Elliott, Steve Gutterman
 
September 10, 2014
Research Papers
Website design is about understanding the user
Catalogue: ESOMAR Conference 2004: Technovate 2
Author: James Lang
 
February 1, 2004
![The documents and videos are available for ESOMAR members only!](/static/img/ana_document_bg.png)