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Transforming research execution

Date of publication: February 6, 2006

Catalogue: Global Healthcare 2006

Author: Siraj Dhanani

Abstract:

This paper assesses the opportunity of offshoring for the market research industry. The paper examines the benefits and risk involved in the execution of the various market research processes from the perspective of a research organization.

Siraj Dhanani

Author

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Dhanani, S. (2006a, February 06). Transforming research execution. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/transforming-established-research-