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Unscripting the script

Date of publication: November 10, 2019

Catalogue: Fusion 2019

Company: Consumer Faces

Author: Manisha Dikshit

Abstract:

Designing provocative conversations with consumers and stakeholders to spark strategic imagination.

Manisha Dikshit

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Unscripting the script

Catalogue: Fusion 2019

Author: Manisha Dikshit

Company: Consumer Faces

November 10, 2019

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Citation

Dikshit, M. (2019a, November 10). Unscripting the script. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/unscripting-the-script-10876


Research Papers

The perfect fit- Model, script, and the cultural ethos

Catalogue: Seminar 1997: From International To Cross-Cultural Marketing

Authors: Shruti Sharma, Neerja Wable

 

November 1, 1997

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Citation

Sharma and Wable (1997a, November 01). The perfect fit- Model, script, and the cultural ethos. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/the-perfect-fit--model-script-and-the-cultural-ethos


Research Papers

Revision of the social class concept

Catalogue: Seminar 1982: Classifying Consumers

Authors: Jean F. K. Dinjens, Jan Ligthart

 

June 15, 1982

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Citation

Dinjens and Ligthart (1982a, June 15). Revision of the social class concept. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/revision-of-the-social-class-concept


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Citation

Dikshit, M. (2019a, November 10). Unscripting the script. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/revision-of-the-social-class-concept