Resources Library by ANA

The paths of information

This paper looks for an answer for the new identity to be undertaken by newspapers, before the growing pressure being exerted on this media by the development of new means of data storage, access and distribution, particularly on line information. It...

Catalogue: Latin America 1995: Trends And Tools For Business Decisions

Authors: Ana Konder, Ethel Scliar

May 1, 1995

Multimedia CATI/CAPI

The paper concentrates on two new tools for data collection developed by Infratest Burke in conjunction with Quantime in 1994. The first part demonstrates the value of using scanned images in a CAPI process. Computer-assisted personal interviewing...

Catalogue: Seminar 1995: Information Technology- How Can Research Keep Up With The Peace Of Change

Author: Matthias Thomae

Companies: Burke, Inc.,

January 1, 1995

Software for social and market research

The paper deals with the problems and prospects of creating and usage of software for social surveys and market research in Ukraine. The experience of SOCIS (an associate member of GALLUP International) is examined. To make it easier to understand...

Catalogue: Seminar 1995: Information Technology- How Can Research Keep Up With The Peace Of Change

Authors: Natalija Gasanenko, Tatyana Koshechkina

January 1, 1995

Quality through technology

This paper describes ways in which new methods of data collection enable us to compile accurate and timely data on interviewer performance. Traditional ideas of interviewer quality analysis are considered, and a new approach is proposed, which is...

Catalogue: Seminar 1995: Information Technology- How Can Research Keep Up With The Peace Of Change

Author: Jon Hulbert

January 1, 1995

How to find your way in the IT jungle?

Bewitching developments in the information technology have incited us to present this paper. I am sure that all of you have heard the magic words that come with the new technology: Pentium, P6, RISC, CD-ROM, POWER PC, Windows 95 amutainment,...

Catalogue: Seminar 1995: Information Technology- How Can Research Keep Up With The Peace Of Change

Authors: Jan Willem Brouwershaven, Shoata Hattori, Richard Miller

Company: SKIM

January 1, 1995

How far can we go with international planning systems?

The avalanche of information in the media, and in particular on TV, has made the media users demand more and more return on their investments. Today it's a common habit for advertisers with an international dimension to determine the level of...

Catalogue: Seminar 1995: Information Technology- How Can Research Keep Up With The Peace Of Change

Author: Jean-Christophe Petit

January 1, 1995

CASIP

It is a well known fact that the registration of purchases of fast moving goods is a difficult problem which requires automatization in order to reduce the efforts of the households which have to provide the information and to reduce the work of the...

Catalogue: Seminar 1995: Information Technology- How Can Research Keep Up With The Peace Of Change

Author: Willem E. Saris

January 1, 1995

Developing speech recognition applications for market research

This paper describes progress to date on a government supported programme to evaluate the potential applications of Automatic Speech Recognition (ASR) to market and survey research. The paper reviews the growth of telephone research in Europe in...

Catalogue: ESOMAR Congress 1994: Success Through Adaptation

Authors: Bill Blyth, Heather Piper

Company: KANTAR TNS Malaysia

September 1, 1994

From CAPI to HAPPI

The thesis of the paper is that within the next decade we are likely to see two revolutions in data collection for market research surveys that are currently conducted by face-to-face interviews. The first part of the paper concerns the CAPI...

Catalogue: ESOMAR Congress 1994: Success Through Adaptation

Author: John A. Samuels

September 1, 1994