36 questions to help commission neuroscience research

Date of publication: September 1, 2011

Author: ESOMAR B.V.

Abstract:

Following the ESOMAR Neuroscience seminar in June 2011, it became clear that ESOMAR has a role to play in helping the Neuroscience area of research to grow and flourish in the years to come. Alongside a team of experts we believe that this can best be archived by producing a set of questions. In essence the "36 questions to help commission neuroscience research" is a set of questions which will help buyers ensure they are using the correct neuroscience tool for their research purpose while helping providers of neuroscience tools meet the needs of their clients.

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