Neuroscience applied

Date of publication: April 7, 2019

Catalogue: Latin America 2019

Abstract:

How to effectively communicate a social media campaign that encourages reporting against child and adolescent abuse? In a pro-bono copy-testing study, we optimized the Liberta Institute's campaign, which contributed to an increase in 10.3% of abuse reports in Brazil.

Aline Souza

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Janaína Brizante

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