Abstract:
Nowadays new equipment, new software with multi-media features and new data-input techniques are available for computer-aided personal interviews (CAPI): pen and voice recording. We call these small and light pen-pads with keyboards the CAPI Generation. An experiment showed that these new input techniques help to overcome a disadvantage of CAPI Generation I: now there are no longer fewer answers to open questions in CAPI than in paper-and-pencil interviews. The experiment also showed when it is advantageous to use interviewers and when self-administered CAPI is adequate.
Research Papers
A new generation of CAPI
Catalogue: New Monograph Series Vol.6: Market Research And Information Technology
Author: Gerd Meier
 
August 1, 1998
Research Papers
The effect of computer-assisted interviewing on data quality
Catalogue: New Monograph Series Vol.6: Market Research And Information Technology
Authors: D. De Leeuw, Joop J. Hox, Ger Snijkers
 
August 1, 1998
Research Papers
From pencil to PEN
Catalogue: ESOMAR Congress 1997: Learning From The Future
Authors: Bill Blyth, Greg Smith
Company: KANTAR TNS Malaysia
September 1, 1997
