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Advanced research solutions as a key to innovation in design

Date of publication: October 28, 2001

Catalogue: ESOMAR Worldwide Qualitative Conference 2001: The Business Value Of Emotional Intelligence

Company: Market Dynamics International srl

Authors: Clara Origlia, Jimena Martinez, Andreas Wlasak

Abstract:

This paper utilizes the authors’ experience in automotive interior design development within Johnson Controls to provide insight into consumer awareness, design-related issues and vision; art and expertise, the sense of workmanship and vision of designers; and the sensitivity of a consumer driven corporation with a vision.

Clara Origlia

Author

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Jimena Martinez

Author

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Andreas Wlasak

Author

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Research Papers

The changing process of innovation

Catalogue: ESOMAR International Automotive Marketing Conference 1992

Author: Richard Brookes

 

June 15, 1992

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Citation

Brookes, R. (1992a, June 15). The changing process of innovation. ANA - ESOMAR. Retrieved September 28, 2023, from


https://ana.esomar.org/documents/the-changing-process-of-innovation


Research Papers

Design empowered innovation

Catalogue: Congress 2011: Impact

Authors: Ben Wood, David Stocks, Mark Whiting

Company: Added Value

September 18, 2011

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Citation

Wood, Stocks and Whiting (2011a, September 18). Design empowered innovation. ANA - ESOMAR. Retrieved September 28, 2023, from


https://ana.esomar.org/documents/design-empowered-innovation


Research Papers

The integration between the Internet community and the Internet panel

Catalogue: ESOMAR Net Effects 2001

Authors: Zilda Knoploch, Leandro Kenski

Companies: ENFOQUE PESQUISA & STRATEGIR ENFOQUE, iVOX

February 11, 2001

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Citation

Knoploch and Kenski (2001a, February 11). The integration between the Internet community and the Internet panel. ANA - ESOMAR. Retrieved September 28, 2023, from


https://ana.esomar.org/documents/the-integration-between-the-internet-community-and-the-internet-panel


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Citation

Origlia, Martinez and Wlasak (2001a, October 28). Advanced research solutions as a key to innovation in design . ANA - ESOMAR. Retrieved September 28, 2023, from


https://ana.esomar.org/documents/the-integration-between-the-internet-community-and-the-internet-panel