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Alice in customerland

Date of publication: September 4, 2017

Catalogue: Congress 2017: Visionary

Company: BVA Group

Author: Richard Bordenave

Abstract:

Year 2025: customers are now craving more human care in data driven customer journeys. Envision how augmented research will take up the challenge through an imaginary discussion between a CX researcher and his virtual AI assistant, Alice.

Richard Bordenave

Author

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Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
Research and decision Authors: H. S. Rich, J. S. Smith
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Citation

Bordenave, R. (2017a, September 04). Alice in customerland. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/alice-in-customerland