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An alternative to voting intention questions in political polls

Date of publication: June 15, 1986

Catalogue: Seminar 1986: Opinion Polls

Company:

Authors: Neyza Furgler, Orjan Olsen

Abstract:

This paper shows the construction of a questionnaire designed to overcome the limitations of simple reliance on declared voting intention for predictive purposes in elections characterised by close competition, presence of controversial candidates, emergence of new political forces or large numbers of undecided voters close to election day.

Neyza Furgler

Author

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Orjan Olsen

Author

This is a long description of some author details.

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Furgler and Olsen (1986a, June 15). An alternative to voting intention questions in political polls. ANA - ESOMAR. Retrieved June 04, 2025, from


https://ana.esomar.org/documents/tv-s-use-of-regular-polls