Abstract:
Using Environicsâ global database resulting from its 1998 International Environmental Monitor survey (involving over 30 interviews across thirty countries representing 68% of the world's population) the authors undertook a segmentation analysis of the worldâs people based on their environmental attitudes and concerns. This paper presents the major findings of this attitudinal segmentation and includes a technical appendix followed by a list of participating research institutes.
This could also be of interest:
Research Papers
Public opinion research in Yugoslavia
Catalogue: ESOMAR/WAPOR Congress 1967
Author: Firdus Dzinic
 
August 1, 1967
Research Papers
Public opinion measurement
Catalogue: ESOMAR Congress 1997: Learning From The Future
Authors: Ton Broeders, Anna Melich
 
September 1, 1997
Research Papers
Public versus private opinion
Catalogue: ESOMAR Congress 1979: The Challenge Of Eighties
Author: Stephen King
 
June 15, 1979
