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Artificial life simulations

Date of publication: September 1, 1999

Catalogue: ESOMAR Congress 1999: The Race For Innovation

Author: Bruce Grey Tedesco

Abstract:

Observations of computer simulated agents a (Artificial Life) provide insight into the decision process of consumers. This fresh approach to modeling consumer behavior enables researchers to discover innovative solutions to the facets of marketing.

Bruce Grey Tedesco

Author

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Research Papers

Agent based models

Catalogue: ESOMAR Congress 2001: Marketing Transformation

Author: Bruce Grey Tedesco

 

September 23, 2001

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Citation

Tedesco, B. G. (2001a, September 23). Agent based models. ANA - ESOMAR. Retrieved February 08, 2023, from


https://ana.esomar.org/documents/agent-based-models


Research Papers

Modeling the power of "word of mouse"

Catalogue: ESOMAR/ARF WAM Conference 2004: Online

Authors: Bruce Grey Tedesco, Pat Kidd

 

June 14, 2004

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Citation

Tedesco and Kidd (2004a, June 14). Modeling the power of "word of mouse". ANA - ESOMAR. Retrieved February 08, 2023, from


https://ana.esomar.org/documents/modeling-the-power-of-word-of-mouse-


Research Papers

Neural analysis

Catalogue: ESOMAR/EMAC/AFM Symposium 1993: Information Based Decision Making In Marketing

Author: Bruce Grey Tedesco

 

June 15, 1993

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Citation

Tedesco, B. G. (1993a, June 15). Neural analysis. ANA - ESOMAR. Retrieved February 08, 2023, from


https://ana.esomar.org/documents/neural-analysis


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Citation

Tedesco, B. G. (1999a, September 01). Artificial life simulations . ANA - ESOMAR. Retrieved February 08, 2023, from


https://ana.esomar.org/documents/neural-analysis