Back

Beyond the buzz and towards robustness

Date of publication: September 15, 2010

Catalogue: Congress 2010: The Changing Face Of Market Research

Company: Linkfluence

Authors: Thomas Perry, Anthony Hamelle, Oliver Tabino

Abstract:

Using sociology, social networks theories, social psychology, this paper is an update on worldwide data and trends around the social web. Using first-hand original case studies, the authors attempt to demonstrate valid and reliable foundations for social web research. Rigorous listening research lies 'beyond the buzz'.

Thomas Perry

Author

This is a long description of some author details.

Anthony Hamelle

Author

This is a long description of some author details.

Oliver Tabino

Author

This is a long description of some author details.

  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
Research and decision Authors: H. S. Rich, J. S. Smith
×

Citation

Perry, Hamelle and Tabino (2010a, September 15). Beyond the buzz and towards robustness. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/beyond-the-buzz-and-towards-robustness