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Calculators versus computers

Date of publication: February 1, 1978

Catalogue: Paper 1978: Analysis of Data

Author: Pierre Weber

Abstract:

The paper discusses the application of modern programmable pocket calculators (PPG) in the analysis of marketing data. It first shows the main difference of the two basic 'languages' of programmable pocket calculators, viz. Reverse Polish Rotation (RPR) advocated by Hewlett- Packard and the natural 'Algebraic Operating System' (AOS) by Texas Instruments. Then the paper explains Solid State Software libraries containing the equivalent of a 25 card library in one small module not greater than a postage stamp.

Pierre Weber

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Research Papers

Terminals versus Minis

Catalogue: Paper 1978: Analysis of Data

Author: Bernard Morin

 

February 1, 1978

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Citation

Morin, B. (1978a, February 01). Terminals versus Minis. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/terminals-versus-minis


Research Papers

Work versus life?

Catalogue: Congress 2007: Excellence

Authors: Charlotte Cornish, David Donnelly, Fabián Echegaray

Companies: Market Analysis, FDS International Ltd

September 19, 2007

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Citation

Cornish, Donnelly and Echegaray (2007a, September 19). Work versus life?. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/work-versus-life-


Research Papers

Cinema versus television

Catalogue: Seminar 1976: Beyond Vehicle Audiences

Author: Louis Marton

 

March 1, 1976

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Citation

Marton, L. (1976a, March 01). Cinema versus television. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/cinema-versus-television


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Citation

Weber, P. (1978a, February 01). Calculators versus computers. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/cinema-versus-television