Abstract:
This paper addresses the growth of private labels from the perspective of the Middle East and finds the rising equity of private labels in the Middle East and Africa presents the research industry with new opportunities for growth and profitability.
Magazines
Research World (October 2003)
Catalogue: Research World 2003
Author: ESOMAR B.V.
 
October 1, 2003
Research Papers
A home grown brand
Catalogue: MENAP Forum 1996: Pressure On Profit
Authors: Jerry Cregan, Sanjay Badhe
 
March 1, 1996
Magazines
Research World (January 2009)
Catalogue: Research World 2009
Author: ESOMAR B.V.
 
January 1, 2009
