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Closing Keynote: Humberto Polar

Date of publication: April 25, 2023

Catalogue: Latin America 2023

Abstract:

Humberto Polar 
Partner/Chief Creative Officer at The Juju, Mexico

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Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

(2023a, April 25). Closing Keynote: Humberto Polar . ANA - ESOMAR. Retrieved March 17, 2025, from


https://ana.esomar.org/documents/closing-keynote-humberto-polar-