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Comment on session II

Date of publication: November 1, 1968

Catalogue: Seminar 1968: Operational Research In Marketing

Author: John Davis

Abstract:

In Group 1 the discussion of brand switching was centred first on whether or not Markov chains were a useful concept in this area.

John Davis

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Research Papers

Comment on session I

Catalogue: Seminar 1968: Operational Research In Marketing

Author: John Davis

 

November 1, 1968

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Citation

Davis, J. (1968a, November 01). Comment on session I. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/comment-on-session-i


Research Papers

Comments on papers: Session I

Catalogue: Seminar 1968: Market Research On Agriculture And Farmers

Author: K. W. Aspinall

Company: GSK

May 1, 1968

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Citation

Aspinall, K. W. (1968a, May 01). Comments on papers: Session I. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/comments-on-papers-


Research Papers

Comment on H. Hamre's paper

Catalogue: Seminar 1968: Operational Research In Marketing

Author: Jean Quatresooz

 

November 1, 1968

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Citation

Quatresooz, J. (1968a, November 01). Comment on H. Hamre's paper. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/comment-on-h-hamre-s-paper


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Citation

Davis, J. (1968a, November 01). Comment on session II. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/comment-on-h-hamre-s-paper