Back

Comment on H. Hamre's paper

Date of publication: November 1, 1968

Catalogue: Seminar 1968: Operational Research In Marketing

Author: Jean Quatresooz

Abstract:

The usefulness of the Markov chains was of course discussed with the two speakers; they had actually adopted very different positions on that point.

Jean Quatresooz

Author

This is a long description of some author details.

Research Papers

An empirical approach to brand-switching (Discussion)

Catalogue: Seminar 1968: Operational Research In Marketing

Author: Andrew S. C. Ehrenberg

 

November 1, 1968

×

Citation

Ehrenberg, A. S. (1968a, November 01). An empirical approach to brand-switching (Discussion). ANA - ESOMAR. Retrieved June 07, 2023, from


https://ana.esomar.org/documents/an-empirical-approach-to-brand-switching-discussion


Research Papers

Brand switching models

Catalogue: ESOMAR/WAPOR Congress 1969

Author: Raymond Delbes

 

June 15, 1969

×

Citation

Delbes, R. (1969a, June 15). Brand switching models. ANA - ESOMAR. Retrieved June 07, 2023, from


https://ana.esomar.org/documents/brand-switching-models


Research Papers

The application of stochastic processes by studying switches and stability

Catalogue: Seminar 1968: Operational Research In Marketing

Author: Harald Hamre

 

November 1, 1968

×

Citation

Hamre, H. (1968a, November 01). The application of stochastic processes by studying switches and stability. ANA - ESOMAR. Retrieved June 07, 2023, from


https://ana.esomar.org/documents/the-application-of-stochastic-processes-by-studying-switches-and-stability


  • PDF
  • This could also be of interest
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

Quatresooz, J. (1968a, November 01). Comment on H. Hamre's paper. ANA - ESOMAR. Retrieved June 07, 2023, from


https://ana.esomar.org/documents/the-application-of-stochastic-processes-by-studying-switches-and-stability