Abstract:
This paper reviews two consumer coping studies conducted during the Asian economic crisis of the early 1990s and the present Asian economic crisis at the end of the 1990s. Drawing on the analysis detailed in this report conclusions and recommendations are provided. The survey design measured two aspects of consumer coping behavior One was the consumerâs perception of income. The second coping behavior measurement concerned the housewifeâs expenses for the family separating expenditure questions on recurrent consumption items from expenditures on household durables.
Research Papers
Consumer confidence, expenditure, and curtailment
Catalogue: ESOMAR Congress 1982: Fitting Research To Turbulent Times
Authors: Willem Frederik van Raaij, Henk J. Gianotten
 
June 15, 1982
Research Papers
Analysis of population characteristics
Catalogue: ESOMAR Conference 1962: Research Into Certain Advertising Problems
Author: Alain Blochet
 
September 3, 1962
Research Reports
CRAM qualitative monthly monitor
Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
 
February 3, 1974
