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Consumer reactions towards 'The People's Bank' on behalf of the Provident Clothing & Supplying Co. Ltd.

Date of publication: August 1, 1976

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

Abstract:

The Provident Company owns a financial institution, purchased before the Consumer Credit Act came into force, named 'The People's Bank '. Hence it was considered necessary to investigate consumer reaction to the concept of another Bank and to the name and concept of 'The People's Bank'. 

CRAM/Peter Cooper Archive

Author

This is a long description of some author details.

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Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

, C. (1976a, August 01). Consumer reactions towards 'The People's Bank' on behalf of the Provident Clothing & Supplying Co. Ltd.. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/consumer-reactions-towards-the-people-s-bank-on-behalf-of-the-provident-clothing-supplying-co-ltd-