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Creating a collaborative and multidisciplinary user research environment

Date of publication: December 12, 2018

Catalogue: ESOMAR Client Summit 2018- Autumn Edition

Authors: Heloisa Moura, Julia Santos

Abstract:

How do you face product and marketing challenges as a team? How can you be relevant to UX designers and a social media team using the same research methodology? Instead of fighting for territory, both teams decided to work together, and that changed a lot.

Heloisa Moura

Author

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Julia Santos

Author

This is a long description of some author details.

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Delivering business impact with an award-winning market insights platform

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Authors: Elizabeth P. Morgan, Tim Burge

Company: Market Logic Software

January 21, 2021

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Citation

Morgan and Burge (2021a, January 21). Delivering business impact with an award-winning market insights platform. ANA - ESOMAR. Retrieved June 06, 2023, from


https://ana.esomar.org/documents/delivering-business-impact-with-an-award-winning-market-insights-platform


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Catalogue: Webinars 2020

Author: Michaela Mora

Company: Relevant Insights

December 8, 2020

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Citation

Mora, M. (2020a, December 08). The opportunity for UX research. ANA - ESOMAR. Retrieved June 06, 2023, from


https://ana.esomar.org/documents/the-opportunity-for-ux-research


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Supercharging insights management at Mars

Catalogue: Webinars 2022

Authors: Jennifer Greene, Blaire Stevenson, Brendan Emmerson

Companies: Market Logic Software, Mars Wrigley

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Citation

Greene, Stevenson and Emmerson (2022a, February 25). Supercharging insights management at Mars. ANA - ESOMAR. Retrieved June 06, 2023, from


https://ana.esomar.org/documents/supercharging-insights-management-at-mars


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Citation

Moura and Santos (2018a, December 12). Creating a collaborative and multidisciplinary user research environment. ANA - ESOMAR. Retrieved June 06, 2023, from


https://ana.esomar.org/documents/supercharging-insights-management-at-mars