Back

Developing fragrances for developing markets

Date of publication: June 26, 2009

Catalogue: Fragrance 2009: The Trends Mistral

Company: Givaudan

Authors: Maurizio Volpi, Emmanuelle Constantino, Thomas Inglesant

Abstract:

This presentation describes the work that has been done by Givaudan in putting together best practices and shared knowledge in developing fragrances for developing markets. The outcome is shown in the form of small case studies that underline opportunities and challenges when dealing with such a broad topic.

Maurizio Volpi

Author

This is a long description of some author details.

Emmanuelle Constantino

Author

This is a long description of some author details.

Thomas Inglesant

Author

This is a long description of some author details.

  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
Research and decision Authors: H. S. Rich, J. S. Smith
×

Citation

Volpi, Constantino and Inglesant (2009a, June 26). Developing fragrances for developing markets. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/developing-fragrances-for-developing-markets