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Developing the Czech radio market

Date of publication: June 15, 1997

Catalogue: 2nd Radio Research Symposium

Author: Hana Friedlaenderová

Abstract:

This paper briefly describes a history of the radio research in the Czech republic after the revolution in 1989. The paper also contains the analysis of the present situation in the Czech radio market and the reasons which have led to the change of methodology. This paper describes two "methodology tests" which have been recently realised and their results.

Hana Friedlaenderová

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Friedlaenderová, H. (1997a, June 15). Developing the Czech radio market. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/supporting-the-world-s-most-competitive-radio-industry