Dial +613 612.145 for Australian tourist information

Date of publication: June 15, 1983

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Author: Roy Morgan

Abstract:

Australian tourist information, from four separate surveys, is being assembled on disc on interactive computers in Melbourne and New York. It can be accessed with the IMS computer programs, which allow you not only to reproduce tables already formed, but also to do any extra cross-tabulations you wish. The tourism industry provides great scope for using computer systems to combine separate data banks for one or more nations, and then analyse the combined data. That, however, largely depends on the achievement of international unity in questionnaires and tabulating.

Roy Morgan

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