Back

Discussion opening on Mr. Rüping's paper

Date of publication: May 1, 1974

Catalogue: Seminar 1974: Managing Market Research As A Business

Author: John Downham

Abstract:

Downham's comment on the paper "The organisation of market research within manufacturing and marketing companies" by G. Rüping.

John Downham

Author

This is a long description of some author details.

This could also be of interest:

Research Papers

Discussion opening on Mr. Jones' paper

Catalogue: Seminar 1974: Managing Market Research As A Business

Author: Erik G. Kristoffersen

 

May 1, 1974

×

Citation

Kristoffersen, E. G. (1974a, May 01). Discussion opening on Mr. Jones' paper. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/discussion-opening-on-mr-jones-paper


Research Papers

Discussion opening on Mr. Batham's paper

Catalogue: Seminar 1974: Managing Market Research As A Business

Author: Jan D. Noordhoff

 

May 1, 1974

×

Citation

Noordhoff, J. D. (1974a, May 01). Discussion opening on Mr. Batham's paper. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/discussion-opening-on-mr-batham-s-paper


Research Papers

Discussion opening on Mr. Leighton's paper

Catalogue: Seminar 1974: Managing Market Research As A Business

Author: Geoffrey W. Roughton

 

May 1, 1974

×

Citation

Roughton, G. W. (1974a, May 01). Discussion opening on Mr. Leighton's paper. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/discussion-opening-on-mr-leighton-s-paper


  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

Downham, J. (1974a, May 01). Discussion opening on Mr. Rüping's paper. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/discussion-opening-on-mr-leighton-s-paper