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Efficiency in sample design

Date of publication: September 1, 1978

Catalogue: ESOMAR Congress 1978: Value For Money In Market And Social Research

Author: Bill Blyth

Abstract:

The purpose of this paper is to discuss within the current context of non-probability sampling, the derivation of criteria for determining efficient survey design, and within that, the effects of sampling error and bias in relation to other sources of bias and error.

Bill Blyth

Author

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Improving the efficiency of sample surveys in industrial markets

Catalogue: ESOMAR Congress 1975: Quality In Research

Author: Andrew Robert McIntosh

 

August 1, 1975

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McIntosh, A. R. (1975a, August 01). Improving the efficiency of sample surveys in industrial markets. ANA - ESOMAR. Retrieved July 12, 2025, from


https://ana.esomar.org/documents/improving-the-efficiency-of-sample-surveys-in-industrial-markets


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Sample size

Catalogue: Radio Research Symposium 1995

Author: Ken Purdye

 

July 1, 1995

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Purdye, K. (1995a, July 01). Sample size. ANA - ESOMAR. Retrieved July 12, 2025, from


https://ana.esomar.org/documents/sample-size


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National hispanic people meter sample

Catalogue: ESORMAR/ARF Worldwide Electronic And Broadcast Audience Research 1994

Author: Edward A. Schillmoeller

Company: Nielsen

May 1, 1994

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Schillmoeller, E. A. (1994a, May 01). National hispanic people meter sample. ANA - ESOMAR. Retrieved July 12, 2025, from


https://ana.esomar.org/documents/national-hispanic-people-meter-sample


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Citation

Blyth, B. (1978a, September 01). Efficiency in sample design. ANA - ESOMAR. Retrieved July 12, 2025, from


https://ana.esomar.org/documents/national-hispanic-people-meter-sample