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Emerging middle class in Russia

Date of publication: June 15, 2012

Catalogue: CEE Research Forum 2012: Global Fuel For Local Boost!

Authors: Marina Simakova, Ioannis Kavounis

Abstract:

This presentation explores the emergence of the middle class consumer in Russia following the development of capitalistic consumerism in the country. The findings presented are based on the results of qualitative research undertaken in the alcoholic spirit drinks market.

Marina Simakova

Author

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Ioannis Kavounis

Author

This is a long description of some author details.

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Simakova and Kavounis (2012a, March 26). The emerging middle class in Russia. ANA - ESOMAR. Retrieved April 20, 2024, from


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Simakova and Kavounis (2012a, June 15). Emerging middle class in Russia. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/brazil-s-middle-class-your-table-is-ready