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Eye research: Problem tracking

Date of publication: May 1, 1977

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

Abstract:

The present research aims to identify significant eye-problems and assess discontent with the present eye products purchasable without prescription in order to provide a steer for new product development. The current report focuses on a qualitative hall-test analysis of the earlier qualitative research. A Problem Tracking Method was used in order to identify the seriousness and frequency of problems encountered and the chief weaknesses in available products. 

CRAM/Peter Cooper Archive

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Citation

, C. (1977a, May 01). Eye research: Problem tracking. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/biofeedback-and-eye-tracking