Back

Eye research: Problem tracking

Date of publication: May 1, 1977

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

Abstract:

The present research aims to identify significant eye-problems and assess discontent with the present eye products purchasable without prescription in order to provide a steer for new product development. The current report focuses on a qualitative hall-test analysis of the earlier qualitative research. A Problem Tracking Method was used in order to identify the seriousness and frequency of problems encountered and the chief weaknesses in available products. 

CRAM/Peter Cooper Archive

Author

This is a long description of some author details.

This could also be of interest:

Research Papers

Latin eye tracking

Catalogue: Latin America 2010: The Innovation Journey

Authors: Carolina Mejía Posada, Catalina Mejia Rozo

Company: YanHaas S.A.

May 21, 2010

×

Citation

Posada and Rozo (2010a, May 21). Latin eye tracking. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/latin-eye-tracking


Research Papers

Eye tracking

Catalogue: WM3 2009: Change Is In The Air...

Author: Idalia Cruz Garza

 

May 7, 2009

×

Citation

Garza, I. C. (2009a, May 07). Eye tracking. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/eye-tracking


Research Papers

Biofeedback and eye-tracking

Catalogue: Retail 2007

Authors: Francesco Gallucci, Rosario Stingo

Company: Procter & Gamble

February 19, 2007

×

Citation

Gallucci and Stingo (2007a, February 19). Biofeedback and eye-tracking. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/biofeedback-and-eye-tracking


  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

, C. (1977a, May 01). Eye research: Problem tracking. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/biofeedback-and-eye-tracking