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Fail again, fail better

Date of publication: November 3, 2017

Catalogue: Global Qualitative 2017: Back to the future

Company: Jigsaw Research

Author: Peter Totman

Abstract:

This paper has lofty aims- no less than to challenge our attitudes to failure and reframe our experience of it. The following pages share the positive role failure within a single career. A number of anecdotes will be shared, which demonstrate that failure not be seen as something to 'get through' and survive- it can brings rewards that shallow success never can!

Peter Totman

Author

This is a long description of some author details.

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Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

Totman, P. (2017a, November 03). Fail again, fail better. ANA - ESOMAR. Retrieved June 02, 2025, from


https://ana.esomar.org/documents/fail-again-fail-better