Abstract:
It is possible to carry out international forecasting simply by summating forecasts carried out on a national level, just in the same way as one often forecasts at the level of one country by adding together the forecasts made for each region of the country. Looked at in this way, forecasting on an international level does not present, any problems over and above those which we all have in our own countries and to resolve them we can use standard methods. However, we believe that the problem is really one of achieving a global forecast on an international level, and.not simply a mosaic of individual forecasts. It is proper in these circumstances to consider a group of nations as a single entity for which we are proposing to try to make forecasts. Before examining the possibility of using normal forecasting, methods, it would .seem of interest to examine the influence of the characteristics of the group of nations for which we are going to carry out forecasts.
This could also be of interest:
Research Papers
Forecasting on an international level (French)
Catalogue: ESOMAR/WAPOR Congress 1959
Author: Yves Fournis
 
June 15, 1959
Research Papers
Using an international group
Catalogue: Seminar 1976: International Market Research
Author: Ian Jarvis
Company: Burke, Inc.
April 1, 1976
Research Papers
An approach to methods of combined socio-technological forecasting
Catalogue: The European Marketing Research Review 1971
Author: Clark C. Ast
 
June 15, 1971
