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Four challenges of a new leader in an insights organisation

Date of publication: September 8, 2019

Catalogue: Congress 2019: The Global Data & Insights Summit

Company: Microsoft

Author: Kajoli Tankha

Abstract:

Leaders need to create clarity, define structures and show vision, even when they don't know what to do and who to ask! Let me share my learnings with you.

Kajoli Tankha

Author

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Competitor analysis in defence of a brand leader

Catalogue: EPHMRA/ESOMAR Seminar 1985: Pharmaceutical Competitor Analysis

Author: Roger Western

 

February 27, 1985

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Western, R. (1985a, February 27). Competitor analysis in defence of a brand leader. ANA - ESOMAR. Retrieved April 24, 2024, from


https://ana.esomar.org/documents/competitor-analysis-in-defence-of-a-brand-leader


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The four moments of experience

Catalogue: Congress 2017: Visionary

Authors: Alejandro Salgado-Montejo, Carlos Velasco, Luis Ariza, Rodrigo Salgado, Ana Maria Moreno

 

September 5, 2017

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Salgado-Montejo, Velasco, Ariza, Salgado and Moreno (2017a, September 05). The four moments of experience. ANA - ESOMAR. Retrieved April 24, 2024, from


https://ana.esomar.org/documents/the-four-moments-of-experience


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Engaging an entire corporation with your consumer insights

Catalogue: Qualitative 2005

Author: Adam Wadsworth

 

November 13, 2005

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Wadsworth, A. (2005a, November 13). Engaging an entire corporation with your consumer insights. ANA - ESOMAR. Retrieved April 24, 2024, from


https://ana.esomar.org/documents/engaging-an-entire-corporation-with-your-consumer-insights


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Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
Research and decision Authors: H. S. Rich, J. S. Smith
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Citation

Tankha, K. (2019a, September 08). Four challenges of a new leader in an insights organisation. ANA - ESOMAR. Retrieved April 24, 2024, from


https://ana.esomar.org/documents/engaging-an-entire-corporation-with-your-consumer-insights