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Future of market research

Date of publication: June 15, 2016

Catalogue: Webinars 2016

Authors: Finn Raben, Madhumita Chakraborty, Joachim Rittchen, Christian Kurz

Abstract:

How do clients see the future of research? Will research remain the voice of the consumers central to the decision making process inside organisations? What is the future role of the client side researcher? These and many other questions on the future of client side research will be discussed.

Finn Raben

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Madhumita Chakraborty

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Joachim Rittchen

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Christian Kurz

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Raben, Chakraborty, Rittchen and Kurz (2016a, June 15). Future of market research . ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/future-of-market-research