Gardeners' attitudes to pruners
For a number of years, Wilkinson Sword have produced an extensive range of Garden Pruners. This research was done to provide qualitative information on gardeners' attitudes to Pruners with a view to aiding in the design and positioning of new generations of Wilkinson Sword Pruners. The specific objectives to explore:
1. Gardeners' general attitudes towards pruning;
2. Gardeners' attitudes towards pruners and their usage;
3. Comparative attitudes towards Wilkinson Sword pruners and competitive pruners;
4. Possible characteristics of new pruners from Wilkinson Sword.
- This could also be of interest