Abstract:
The EU General Data Protection Regulation (GDPR) comes into effect in all EU Member States on 25 May 2018. This Paper provides EFAMRO and ESOMAR members with a framework to assist them to: 1. Understand the basic principles of the new GDPR framework focusing on the data processing and collection principles; 2. Determine the appropriate legal grounds to collect, process or further process personal data for all types of research, the conditions that need to be followed and the associated data subject rights; and 3. Assess the implications of the different legal grounds for statistical and/or scientific research. This data protection guidance is provided as general information for research practitioners. It is not legal advice and should not be relied upon as such.