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Have I got news for you?!

Date of publication: December 12, 2018

Catalogue: ESOMAR Client Summit 2018- Autumn Edition

Company: Twitter

Author: Sara Picazo Lutton

Abstract:

What did you last read on Twitter? The latest news event? The score from yesterday's football match? Imagine if brands could spread their messages as efficiently as information flows on Twitter. Our research takes the first steps in that direction.

Sara Picazo Lutton

Author

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Picazo Lutton, S. (2018a, December 12). Have I got news for you?!. ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/we-got-a-crush-on-you-th-