Abstract:
Using lessons learned from managing mainstream brands including Budweiser and Transformers, Len Dunne will show how Elivar is using both qual and smart data to create brand awareness and plan for global domination.
Date of publication: November 11, 2018
Author: Len Dunne
Abstract:
Using lessons learned from managing mainstream brands including Budweiser and Transformers, Len Dunne will show how Elivar is using both qual and smart data to create brand awareness and plan for global domination.
This is a long description of some author details.
Dunne, L. (2019a, November 04). How a start-up used qualitative research and Big Data to disrupt the sports nutrition market. ANA - ESOMAR. Retrieved April 26, 2024, from
Wagh-Koppar, Hali and Arora (2013a, November 20). Humanising Big Data. ANA - ESOMAR. Retrieved April 26, 2024, from
https://ana.esomar.org/documents/humanising-big-data-8095
Catling and Patel (2016a, June 15). Big Data and research data. ANA - ESOMAR. Retrieved April 26, 2024, from
https://ana.esomar.org/documents/big-data-and-research-data-8685
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Dunne, L. (2018a, November 11). How a start-up used qualitative research and Big Data to disrupt the sports nutrition market. ANA - ESOMAR. Retrieved April 26, 2024, from
https://ana.esomar.org/documents/big-data-and-research-data-8685