Back

How British and American employees view their companies and their jobs

Date of publication: June 15, 1981

Catalogue: AMA/ESOMAR Conference 1981: From Advertising To Communication Research

Authors: Michael R. Cooper, Robert M. Worcester

Abstract:

This paper examines American and British attitude data bases and compares American managers' and employees' attitudes to British managers' and employees' attitudes. Data for these comparisons are derived from: Hay Associates and ORC in the USA, and Market & Opinion Research International (MORI) in Britain.

Michael R. Cooper

Author

This is a long description of some author details.

Robert M. Worcester

Author

This is a long description of some author details.

This could also be of interest:

Research Papers

Consumers and their brands

Catalogue: Asia Pacific 2005

Authors: Javier Calvar, Goutam Mitra

 

March 13, 2005

×

Citation

Calvar and Mitra (2005a, March 13). Consumers and their brands. ANA - ESOMAR. Retrieved June 02, 2025, from


https://ana.esomar.org/documents/consumers-and-their-brands


Research Papers

Getting doctors to spill their guts

Catalogue: Global Healthcare 2006

Authors: Patricia Sabena, Nicole Sabena Feagin

 

June 15, 2006

×

Citation

Sabena and Feagin (2006a, June 15). Getting doctors to spill their guts. ANA - ESOMAR. Retrieved June 02, 2025, from


https://ana.esomar.org/documents/getting-doctors-to-spill-their-guts


Research Papers

Insurance brokers and their clients

Catalogue: Seminar 1994: Banking And Insurance- From Recession To Recovery

Author: Peter Lagendijk

 

June 15, 1994

×

Citation

Lagendijk, P. (1994a, June 15). Insurance brokers and their clients. ANA - ESOMAR. Retrieved June 02, 2025, from


https://ana.esomar.org/documents/insurance-brokers-and-their-clients


  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

Cooper and Worcester (1981a, June 15). How British and American employees view their companies and their jobs. ANA - ESOMAR. Retrieved June 02, 2025, from


https://ana.esomar.org/documents/insurance-brokers-and-their-clients