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How to Ensure Your Digital Marketing Performance

Date of publication: November 19, 2024

Catalogue: Asia Pacific 2024

Company: Mininglamo Group

Author: Katherine Zheng

Abstract:

This presentation will cover strategies for monitoring brand share of voice and measuring influencer impact. Learn how to boost visibility and optimize influencer partnerships for greater engagement

Katherine Zheng

Author

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Research Papers

The good old qual comes to rescue your digital spend!

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)

Authors: Arfa Syed, Tooba Kamil

Company: Kantar

November 11, 2018

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Citation

Syed and Kamil (2018a, November 11). The good old qual comes to rescue your digital spend!. ANA - ESOMAR. Retrieved June 13, 2025, from


https://ana.esomar.org/documents/the-good-old-qual-comes-to-rescue-your-digital-spend--9489


Research Papers

Breaking the walls between traditional and digital marketing

Catalogue: Latin America 2019

Authors: Caio Daier, Rebecca Azevedo, Emiliano Mosca, Liliana Antunes

Companies: Facebook, Kantar

April 7, 2019

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Citation

Daier, Azevedo, Mosca and Antunes (2019a, April 07). Breaking the walls between traditional and digital marketing. ANA - ESOMAR. Retrieved June 13, 2025, from


https://ana.esomar.org/documents/breaking-the-walls-between-traditional-and-digital-marketing


Research Papers

Supercharge your CSR Marketing Strategy

Catalogue: Congress 2024

Authors: Mathilde Guinaudeau, Benoit Hubert, Jean Christophe Desbouvries, Stefania Simion, Isabelle Herbert Collet

Companies: IPSOS, Orange

January 1, 1970

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Citation

Guinaudeau, Hubert, Desbouvries , Simion and Herbert Collet (1970a, January 01). Supercharge your CSR Marketing Strategy . ANA - ESOMAR. Retrieved June 13, 2025, from


https://ana.esomar.org/documents/supercharge-your-csr-marketing-strategy-


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Citation

Zheng, K. (2024a, November 19). How to Ensure Your Digital Marketing Performance. ANA - ESOMAR. Retrieved June 13, 2025, from


https://ana.esomar.org/documents/supercharge-your-csr-marketing-strategy-