Impact with a twist...or the winded path from insight to action
Expect an epic Irish story involving Bord Bia (the Irish Food Board), Origin Green (sustainability initiative) and Brand Ireland (nation branding initiative) supported by a multitude of actors from creatives to the Irish government. In our story, we will dismantle the concept of impact through research as a simple A leads to B mechanism. Organisations are complex organisms and as researchers we need to embed our work more organically if our goal is to make a difference.
- This could also be of interest