Back

Innovation in cruise ship entertainment

Date of publication: October 8, 2006

Catalogue: Leisure 2006

Company:

Authors: Marco Ottaviani, Emiliano Romano

Abstract:

This paper describes the process of qualitative research developed for Costa Crociere in order to help the company renew its evening entertainment services on board a cruise liner operating in the Mediterranean, and to bring them in line with customer expectations.

Marco Ottaviani

Author

This is a long description of some author details.

Emiliano Romano

Author

This is a long description of some author details.

This could also be of interest:

Research Papers

Measuring perceived quality and satisfaction

Catalogue: Seminar 1991: Travel And Tourism Transition

Author: Dan Sarel

 

June 15, 1991

×

Citation

Sarel, D. (1991a, June 15). Measuring perceived quality and satisfaction. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/measuring-perceived-quality-and-satisfaction


Research Papers

What drives innovation?

Catalogue: Innovate 2006

Authors: Leyla Namiranian, Gwen Smith Ishmael, Renee Hopkins Callahan

Company: Decision Analyst, Inc.

May 10, 2006

×

Citation

Namiranian, Ishmael and Callahan (2006a, May 10). What drives innovation?. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/-what-drives-innovation-


Research Papers

Partners in innovation

Catalogue: ESOMAR Worldwide Qualitative Research Conference 2004

Authors: Mike Gadd, Laurie Thompson, Rachelle Deshaies

 

November 28, 2004

×

Citation

Gadd, Thompson and Deshaies (2004a, November 28). Partners in innovation. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/partners-in-innovation


  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
Research and decision Authors: H. S. Rich, J. S. Smith
×

Citation

Ottaviani and Romano (2006a, October 08). Innovation in cruise ship entertainment. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/partners-in-innovation